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Machine Learning

Category: 2 articles
How Neural Networks Actually Make Advertising Decisions: A Technical Guide Machine Learning

How Neural Networks Actually Make Advertising Decisions: A Technical Guide

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Mar 15, 2025 14 min read
Deep learning models have increased advertising click-through rates by 41% and conversion rates by 40%. These impressive numbers show why machine learning has become crucial...
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How Machine Learning is Changing Programmatic Advertising Machine Learning

How Machine Learning is Changing Programmatic Advertising

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Feb 24, 2025 9 min read
The advertising industry has undergone a massive transformation over the past decade, with programmatic advertising leading the charge. Gone are the days of manual media...
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